Concepts
Stakeholders
Common Practice
Common Practice
People who have an interest in the product and its outcome.
Plain English explanation
Stakeholders are anyone who cares about the product — users, customers, managers, or partners.
Why it matters
They provide feedback that helps the team build the right product instead of guessing.
How it works
Stakeholders interact mainly during the Sprint Review, where they provide feedback and help shape future work.
Example
A marketing manager gives feedback on a new feature during the Sprint Review, influencing what the team builds next.
Common misunderstanding
Stakeholders are not there to control the team. They provide input, not instructions.
Key points
- Provide feedback
- Influence product direction
- Engage during Sprint Review
- Help validate value
Was this explanation helpful?
Official source
Based on Common Scrum Practice.
Visit official Scrum Guide